Why Is SEO So Important?

Search engines are vital in a world where whenever someone asks a question; the first response is to “Google it”.

As users, we want fast answers to our questions and the way we find answers is through one of the first websites that come up when we type our query into a search engine. All businesses want to be at the forefront of search engines when a user is typing in a relevant query. Businesses should be looking at being the ones that provide the best content so that users can find the best answer based on the keywords that they use. So, how do you get to be a high-ranking site that users will turn to, use and buy from? The answer is in SEO.

What SEO Rules Should I Follow?

To constantly improve their offering, search engines will regularly update their algorithms which supply the user with the most relevant content. As well as this, search engines update their algorithms to reduce those that manipulate the system using optimisation tricks that don’t necessarily mean they have provided the best search results.

It is impossible to run a business while staying up to date with the latest changes to algorithms that may affect your search engine ranking, which is why Money Marketer are here to run SEO analytics for you.

At the beginning of any web project, Money Marketer conduct thorough SEO analysis to provide you with a full report of what your website needs to be ranked higher by search engines and will help to make sure that your website has fantastic functionality, usability and gets great search engine results.

How To Utilise SEO In Your Business?

Search Engine Optimisation (SEO) is an ever-changing set of rules and processes that help to improve the usability and functionality of sites from the user’s perspective, and this practice is rewarded by giving sites higher ranking on search engines. As 92% of search traffic is directed at the top ten sites listed on the search engine, it is important for every business to make sure their website has the power to hit the top ten and stay there. 

The problem with SEO is that it cannot be fixed in one quick swoop, SEO requires playing the long game. SEO is a process that should be followed to keep your business a step ahead of the competition.

Reduce the Cost Of Your SEO Strategy

The most cost-effective method of maintaining an SEO strategy is by keeping the work in-house. At Money Marketer, we want your business to succeed, and we know that one way this can be achieved is through great SEO. At Money Marketer, we can manage your SEO strategy for you, however, for a more cost-effective option, we also train business owners in SEO techniques, so that every business can master the SEO tricks of the trade.

Having knowledge about SEO is important for every business, as it can help to drive business goals as well as helping you plan your strategy for internet marketing. At Money Marketer, we offer a range of tailored SEO training and support options to meet your business needs. So, if you need SEO reports to point you in the right direction, or a step by step strategy to follow, we are here to help.

Search Marketing: Is Paid or Organic Right For You?

Every business wants to be in the top ten search ranking of Google and what is more important is that it isn’t a fleeting trip, but that your website is a long-lasting highly ranked site that is a ‘go to’ for users and receives the most clicks. In fact, 92% of the search traffic is directed to the top ten websites. So, how do you get there? Well currently, there are two options paid; search or organic search. Here we look at both options to help your business pick the right search marketing strategy that gets you results.

Organic Search

Organic search is often synonymous with SEO (Search Engine Optimisation). Organic searching brings up relevant websites based on the query from the user. If a website has high-quality information that is valuable to the user’s search topic, the search engine will give your site a high ranking. 

Organic searches are considered more relevant and more trusted as they achieve a high ranking because of the quality, not because it has been paid for. The benefits of organic search methods mean that once you become highly ranked, you can maintain the high ranking. With paid searches, as soon as you stop paying, you lose the high ranking. Organic searching is a more cost-effective approach; however, it does still mean you need high-quality content, resources for producing the content and time.

Why hire our SEO Company?

When you choose Money Marketer for your SEO services, you’re choosing success for your business. With our local lead generation expertise and experience, we can make the most out of your website and bring you more money than you could have ever made before. No matter if you want to keep your marketing in the local area, or if you want to dominate the country, we can help you boost your business with our affordable internet marketing campaigns that are designed specifically for YOUR business and YOUR budget.

Your website is up, ready to go but not getting any traffic or customers. The SEO Packages focus on SEO and everything needed on a month to month basis to rank your website and keep ranking it over time. Our audit and analysis concentrates on building a comprehensive strategy to implement over the period. Please note, SEO doesn’t rank your website high straight away and this may take time to get the results. Typically this is around 3 months varying on the niche you are in. With a solid strategy implemented correctly you will see results helping your business grow.

We have a range of other SEO packages that are based around your monthly budget. Some websites/niches require larger budgets depending on the goal you want to achieve. Although this can seem like a lot of money to invest, you are actually investing to get a better return on your investment with increased leads. 

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